FT Strategies names Eidosmedia ‘strategic partner’
After two decades as supplier of digital technology to the Financial Times, Eidosmedia is now an official partner of the group’s consulting arm.
Milan, Italy. 20th October, 2025
“We’re excited to be part of the select group of tech specialists recognized as partners by FT Strategies,” said Massimo Barsotti, Eidosmedia CMO. “Their objective - ‘to deliver sustainable growth and profitablity’ to media organizations - is perfectly aligned with our own mission as suppliers of transformative technology to news-media groups worldwide.”
Launched in 2020 to leverage the experience of the Financial Times' successful digital transformation and growth (it now has over 3 million subscribers), FT Strategies has helped over 1,000 organizations worldwide improve their commercial performance and operational effectiveness.
Eidosmedia joins a slate of technical, commercial and editorial specialists whose expertise FT Strategies draws upon to re-engineer the operations of its media clients.
“For more than 20 years Eidosmedia technology has played a key role in the digital transformation of the Financial Times itself,“ said Massimo. “We look forward to partnering with FT Strategies to deliver similar successful outcomes to their current and future customers.“
About FT Strategies
FT Strategies is the specialist media consultancy owned by the Financial Times. FT Strategies helps news and media organisations worldwide tackle strategic challenges, drive sustainable growth and innovate with AI, technology and data. Combining technical and management consulting with operational expertise, they deliver end-to-end support, from strategy to execution, empowering clients to build resilient, customer-centric businesses.